Over half a million households save 300,000 kWh electricity in energy-saving programme
Around 600,000 households were invited to reduce electricity consumption by CLP Power, which provides incentives for customers to save energy on hot summer days. A total of 300,000 kilowatt hours (kWh) of electricity was saved in 4 hours.
CLP said that the savings were equivalent to a reduction in carbon emissions of more than 110 tonnes.
The Energy-Saving Missions events were held on the 12 and 25 of July. The participating households were notified by CLP to adjust their consumption behaviour and save energy during the peak consumption hours of 6.30 pm to 8.30 pm.
Customers who reduced their energy use earned reward points, which can be redeemed for food coupons, supermarket vouchers and electrical appliances. For each unit of electricity saved during the event, 200 points are awarded.
CLP Power Customer Success and Sales Director Anthony Lo Chi-wah said, “The weather in July was exceptionally hot this year, but customers still managed to reduce their energy use and save an impressive total of 300,000 kWh of electricity over two events in just 4 hours.”
He hopes the programme can be expanded so that more customers can take part and change their everyday consumption behaviour in the long run to achieve an overall reduction in carbon emissions.